System Architecture

The 4x4 Framework™

Social data is useless without context. We built the industry's first diagnostic engine that standardizes competition across 8 distinct dimensions.

LAYER 01

Peer Group Profile

Input: We isolate the exact peer group from 2,988 permutations to ensure "Apples-to-Apples" benchmarking.

  • 1. Geography Market nuance (e.g. CA vs US)
  • 2. Sector Vertical (e.g. Bakery)
  • 3. Platform Channel (e.g. LinkedIn)
  • 4. Size Follower count
LAYER 02

Performance Profile

Process: The AI deconstructs every single post against strategic markers to identify the "Winning Formula."

  • 1. Funnel Engagement intent
  • 2. TOPICS Conversation themes
  • 1. Format Visual structure
  • 4. Cadence Effort vs. Impact
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Output
The Vitality Score™