Stop Drowning in Data: Get Clear, Actionable Social Media Advice

Tired of spending weeks deciphering endless social media data points just to guess at the right strategy? Makemi goes beyond simple data aggregation. We analyze complex competitive landscapes and use AI to deliver concrete, actionable steps your agency or organization can implement immediately to boost client results.

compass get immediate and actionable advice wide

The Analysis Paralysis Problem: Turning Data into Decisions

Marketing agencies know data is crucial, but current tools often just dump metrics onto dashboards. You’re left with the real work: manually sifting through posts, comparing performance across platforms, trying to spot trends, and translating it all into a coherent strategy. This process is:

  • Time-Consuming: Hours, even days or weeks, spent per client on analysis instead of execution.
  • Complex: Juggling data from multiple profiles and platforms is messy and inefficient.
  • Often Incomplete: It’s easy to miss subtle patterns or the real story behind the numbers when analyzing manually.
  • Slows Client Progress: Delays in delivering data-backed strategies mean slower results and potentially unhappy clients.
  • Costly: Requires significant analyst time or juggling multiple, partial-solution tools.

You need more than data; you need clear direction.

How We Turn Comparison into Clarity & Action

Makemi’s actionable recommendations leverage the power of AI and comprehensive competitive analysis to do the heavy lifting for you. Here’s how it works:

  • Deep Data Dive: We gather publicly available data for your client and up to five key competitors across all major social platforms (Facebook, Instagram, TikTok, LinkedIn, X, etc.).
  • Intelligent Comparison: We analyze crucial metrics like post types (video, image, carousel, etc.), posting frequency, follower counts, and calculate public engagement rates (engagements relative to followers) for every post.
  • AI-Powered Topic Analysis: Our sophisticated AI goes beyond simple metrics. It reads and categorizes the topic of every post, identifying which content themes truly resonate with the target audience in your client’s specific sector.
  • Synthesized Insights: The platform compares your client’s performance against competitors across all these dimensions – identifying strengths, weaknesses, opportunities, and threats.
  • Clear Recommendations: Instead of raw data, you receive an executive summary highlighting key findings and three specific, actionable recommendations designed to directly improve performance, often pinpointing specific platforms, content types, or topics to focus on.

What Kind of Advice Can You Expect?

Makemi’s recommendations are specific and grounded in comparative data. Imagine getting insights like:

  • Prioritize video content on Instagram and TikTok, where engagement potential is highest for your client, mirroring Competitor X’s success.”
  • Increase ‘Team Update’ and ‘Creative Work’ posts, as these topics consistently show the highest engagement rates across the competitive set.”

  • Optimize LinkedIn strategy by analyzing Competitor Y’s successful tactics to better leverage your client’s large existing follower base on that platform.”

Unlock Strategic Advantages for Your Agency or Organization

Implementing Makemi’s actionable recommendations translates directly into tangible benefits:

  • Save Weeks, Not Just Hours: Drastically cut down the time spent on manual social media analysis for each client.

  • Deliver Winning Strategies Faster: Impress clients with rapid insights and data-backed strategic recommendations.
  • Justify Your Approach with Hard Data: Move beyond guesswork and confidently present strategies supported by competitive analysis.
  • Leverage Powerful AI Insights: Uncover deeper patterns and opportunities that manual analysis often misses.
  • Focus Your Team on Execution: Free up valuable agency time for content creation, campaign management, and client relationships.
  • Potentially Reduce Tool & Analyst Costs: Consolidate your competitive analysis needs into one efficient platform.
  • Achieve Better Client Results: Implement strategies proven to be effective within your client’s specific competitive landscape.

Powered by Comprehensive Data & Analysis

Recommendations don’t happen in a vacuum. They’re fueled by Makemi’s ability to analyze a huge data set across up to six brands, uncover historical insights going back 5 years, its ability to access data without client passwords, access all the major social media platforms, and automatically discover the best performing topics – providing the rich context needed for truly meaningful recommendations.

Ready to stop analyzing a deluge of data yourself and start improving your clients’ social media performance quickly and efficiently? Get actionable, AI-powered recommendations delivered straight to your inbox.